Cases
Real projects with numbers: what it was, what I did, what came out of it. No “we did some work” — only measurable results from Metrica and Search Console.
Online store8 mo
Problem
An electronics store was stuck on page 2 for commercial queries, and organic traffic was not growing.
What I did
Tech audit, category structure rework, semantics for 1200 queries, link building.
B2B services6 mo
Problem
Expensive traffic from Yandex Direct, almost no organic, need independence from ads.
What I did
Content strategy for informational queries + optimization for AI answers (GEO).
−38%
share of paid traffic
Media / blog5 mo
Problem
A drop after a Core Update, some pages fell out of Google's index.
What I did
E-E-A-T audit, cleaning up thin content, author pages, reworking YMYL materials.
+156%
traffic vs. pre-update
92%
of pages returned to the index